2012 Reader Statistics


In 2012, Motorcycle Vermont continued to show increases in reader visits (up 44%), unique visitors (up 45%) and pageviews (40%) in comparison to 2011. Seventy-nine percent of our visitors were new visitors during the year, indicating that readers are still learning about the site.

Our search engine performance has remained solid and improved in areas like lodging and roads, where we added focus last year. Our position within Google and Bing was in the top 4 in all 17 terms we track and we captured the number one position in 9 of 17 the terms on Google.

Our social network following has also shown steady growth. Our Facebook Fan base passed 500 in April of 2012 and grew 33% in 2012 and now exceed 660. Our Twitter presence continued its steady growth and now exceeds 1,500 followers, three times what it was a year ago.

In total, Motorcycle-Vermont had 41,366 visits and 33,192 unique visitors in 2012, viewing over 100,000 pages.

Google Analytic Statistics 2012 Traffic

 

Visits

Visitors

PageViews

Pages/Visit

Avg Time on Site

Bounce Rate

New Visits

June

3,812

3,311

11,326

2.90

2:25

60.61%

78.99%

July

4,415

3,602

12,091

2.74

2:24

59.32%

75.15%

August

9,424

7,540

25,290

2.68

2:16

60.19%

75.53%

Sept

4,870

4,062

11,072

2.27

1:41

63.31%

77.25%

Search Engine Placement

Search TermGoogleBing
Vermont motorcycle roads 3 2
Vermont motorcycle rides 2 1
Vermont motorcycle 1 1
Vermont motorcycle events 1 2
Vermont motorcycle services 1 1
Vermont motorcycle service 1 1
Motorcycle events Vermont 1 2
Motorcycle event Vermont 1 2
Motorcycle roads Vermont 3 3
Motorcycle roads in Vermont 3 3
Motorcycle Vermont 1 1
Vermont motorcycle photos 1 1
Vermont motorcycle photography 1 1
Motorcycle Friendly Vermont 3 4
Motorcycle Friendly Lodging Vermont 4 4
Motorcycle lodging in Vermont 4 2
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